Best Beauty Salon
- Reader’s Choice Best of the Big O: The Copper Pin Salon & Spa
- Reader’s Choice: Garbo’s Salon and Spa, Bombshell Beauty, The Salty Blonde Salon Old Market
- Reader’s Recommend: Bella & Co, Hank & Ax: A Salon
- Reader’s Refer: Fringes Salon & Spa, Allure Health and Med Spa, Beauty Operators, Dark Horse Salon & Spa, Kinship Salon, Milan Laser Hair Removal, Minabella Beauty Resort, Salon Eleven, Theresa Mulligan Studio
Best Church
- Reader’s Choice Best of the Big O: St. Mary Magdalene Catholic Church
- Reader’s Choice: Lifegate Church, Beautiful Savior Lutheran Church, First United Methodist Church
- Reader’s Recommend: Stonebridge Christian Church
- Reader’s Refer: Crossroads Church, Immanuel Lutheran Church, First Unitarian Church, Millard Alliance Church, The Satanic Temple
Best Cosmetic Practice – Noninvasive
- Reader’s Choice Best of the Big O: Skin Specialists PC: Joel Schlessinger, M.D./LovelySkin Spa
- Reader’s Choice: Ideal Image Omaha, Dermatology Specialists of Omaha
Best Cosmetic Surgery Practice
- Reader’s Choice Best of the Big O: Popp Cosmetic Surgery PC
- Reader’s Choice: Aesthetic Surgical Images, Ideal Image Omaha, Skin Specialists PC: Joel Schlessinger, M.D./LovelySkin Spa
- Reader’s Refer: Finkle Cosmetic Surgery Center
Best Day Spa
- Reader’s Choice Best of the Big O: Faces Day Spa
- Reader’s Choice: The Copper Pin Salon & Spa, Skin Specialists P.C. Joel Schlessinger, M.D. / LovelySkin Spa, Vibe Salon and Day Spa
- Reader’s Recommend: Garbo’s Salon & Spa
- Reader’s Refer: True Rest Float Spa
Best Massage
- Reader’s Choice Best of the Big O: The Copper Pin Salon & Spa
- Reader’s Choice: Massage Envy, Omaha School of Massage, Old Market Massage
- Reader’s Recommend: Faces Day Spa, Intuitive Wellness With Makala, Oasis Massage & Spa
- Reader’s Refer: Balanced Haven Massage, Balanced Haven Massage, Garbo’s Salon & Spa, Life Dimensions by Illona
Best Men’s Clothing Store
- Reader’s Choice Best of the Big O: Men’s Wearhouse
- Reader’s Choice: Jerry Ryan Clothing & Sportswear, Lindley Clothing
Best Nail Salon
- Reader’s Choice Best of the Big O: Minabella Beauty Resort
- Reader’s Choice: Vibe Salon and Day Spa, Legacy Nail Salon, Martini Nails & Spa
- Reader’s Recommend: Bella & Co, Garbo’s Salon & Spa, Premier Nail Bar
- Reader’s Refer: Aksarben Nails, Lynn’s Nails and Spa, The Nail Shop
Best Organic Grocery Store
- Reader’s Choice Best of the Big O: Trader Joe’s
- Reader’s Choice: Whole Foods Market, ALDI, Natural Grocers
Best Retail Meat Counter
- Reader’s Choice Best of the Big O: Fareway Grocery
- Reader’s Choice: Just Good Meat, Stoysich House of Sausage
- Reader’s Refer: Rustic Cuts Butcher Shop, Wohlner’s
Best Retail Produce Selection
- Reader’s Choice Best of the Big O: Hy-Vee
- Reader’s Choice: Whole Foods Market, Trader Joe’s, ALDI
- Reader’s Refer: Baker’s, Natural Grocers, Super Saver Council Bluffs
Best Shoe Store
- Reader’s Choice Best of the Big O: DSW Designer Shoe Warehouse
- Reader’s Choice: Von Maur, Shoe Carnival, Famous Footwear
- Reader’s Recommend: Haney Shoes
- Reader’s Refer: T.J. Maxx
Best Shopping District/Mall
- Reader’s Choice Best of the Big O: Westroads Mall
- Reader’s Choice: Countryside Village
- Reader’s Recommend: Village Pointe
Best Sporting Goods
- Reader’s Choice Best of the Big O: SCHEELS
- Reader’s Choice: DICK’S Sporting Goods
- Reader’s Refer: Play It Again Sports
Best Storage Facility
- Reader’s Choice Best of the Big O: Dino’s Storage
- Reader’s Choice: StorageMart, Milt’s Mini Storage
- Reader’s Refer: Armor Storage, The Storage Loft
Best Store for Engagement Rings
- Reader’s Choice Best of the Big O: Borsheims Fine Jewelry
- Reader’s Choice: Kay Jewelers, Goldsmith Silversmith, Zales
- Reader’s Refer: AAA Ultimate Pawn, Perspective Jewelry Design Studio
Best Store for Unique Gifts
- Reader’s Choice Best of the Big O: City Limits
- Reader’s Choice: Hearthside Candles & Curios, Tannenbaum Christmas Shop
- Reader’s Refer: Teddy Bear Connection
Best Thrift Store
- Reader’s Choice Best of the Big O: Thrift World
- Reader’s Choice: Goodwill
- Reader’s Recommend: The Salvation Army Omaha Headquarters, Tip Top Thrift Shop, Scout Dry Goods & Trade, Thrift America
Best Women’s Clothing Store
- Reader’s Choice Best of the Big O: Von Maur
- Reader’s Choice: Torrid, Dress Barn, Scout Dry Goods & Trade
- Reader’s Recommend: Be yourself boutique, Flying Worm Vintage
- Reader’s Refer: Dillard’s, Shop Nelly Boutique